World Hunger Relief Results
For the past two years the "World Hunger Relief” campaign has leveraged the power of more than 36,000 restaurants around the world, sparking a global movement to end hunger and generated an overwhelming outpouring of support from millions of customers, employees, franchisees and their families.
As a result of our campaign, Yum! and its brands - KFC, Pizza Hut, Taco Bell, Long John Silver's and A&W All-American Food - raised maximum awareness through TV, print, public-service announcements, public relations, web-based communications and in-restaurant posters and signage around the world.
In the past three years, more than 1.4 million employees, franchisees and their families have volunteered more than 15 million hours to aid hunger relief efforts in communities worldwide. The effort has raised nearly $60 million for the World Food Programme (WFP) and other hunger relief organizations and is helping to provide approximately 250 million meals and save the lives of millions of people in remote corners of the world.
Impact of 2009 Efforts:
- A record-breaking $22.5 million for the WFP and other hunger relief organizations
- Helping to provide more than 90 million meals and save the lives of millions where WFP has the greatest need
- More than 1.4 million employees and franchisees around the globe volunteered six million volunteer hours at hunger relief agencies, food banks and soup kitchens.
Impact of 2008 Efforts:
- $20 million for the WFP and other hunger relief organizations
- Helping to provide more than 80 million meals and save the lives of more than 2.2 million people around the world where WFP has the greatest need
- Fed 35,000 school children for 6 months in Haiti
- School Feeding and disaster relief programs impacting more than 2 million children and families in Mozambique, Ghana, El Salvador, Indonesia, Laos, Guatemala, Djibouti, Myanmar, India, Philippines, Peru, Benin, Egypt, Cambodia, Bangladesh, Gambia and Nicaragua
- Haiti
- During the 2009-2010 school year, WFP will assist some 500,000 primary students in 1,200 schools, most of them in Haiti’s more food-insecure areas.
- The $1 million provided by Yum! to WFP’s school programme last year helped buy more than 400 tons of pulses, more than 200 tons of corn soya blend and substantial quantity of salt.
- 4.3 percent of children aged six-59 months in Haiti are affected by acute undernutrition (recent or severe weight loss as a result of acute food shortage and/or illness). And as many as 31.7 percent of children are affected by chronic undernutrition (inadequate diet persistently over a long period leading to child being stunted and/or under weight.
Impact of 2007 Efforts:
- Raised $16 million for the WFP and other hunger relief organizations
- Helped feed over 1.6 million people in 14 countries around the world where WFP had the greatest need
- Fed 8.2 million school meals to over 41,000 children in Guatemala, El Salvador, Rwanda, Lesotho, India, Sri Lanka, Indonesia
Provided emergency assistance to:
- Ethiopia: allowed the school feeding program to continue for one year, reaching 438,000 primary school age children
- Bolivia: provided 100,000 people affected by floods with fortified meals for one month
- Somalia: provided 685,000 people affected by civil conflict with fortified meals for one month
- Pakistan: provided 132,000 people affected by floods with fortified meals for one month
- Peru: provided 7,500 survivors of an earthquake with rice
- Bangladesh: provided 209,000 victims of Cyclone Sidr with fortified meals for one month





